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HASBRO DELIVERS THE HOTTEST SPECIAL EDITION TOYS AT SAN DIEGO COMIC-CON, FEATURING TRANSFORMERS, G.I. JOE, MY LITTLE PONY AND MORE
PAWTUCKET, R.I. (June 26, 2012) —In what has become a highly anticipated annual tradition, Hasbro, Inc. (NASDAQ: HAS) is coming to Comic-Con International in San Diego, California, with an array of special edition action figures and toys that are set to be some of the hottest items available at the show. This year, the special edition figures are drawn from the lore of some of Hasbro’s most popular brands, as well as eagerly anticipated movies, animated series and video games.
The special edition items will be available at the HasbroToyShop booth (#3329) at Comic-Con International starting on Preview Night, July 11th (while supplies last), as well as in very limited quantities after the show at HasbroToyShop.com. Highlights of the range of special edition toys include a one-of-a-kind chance to own JAR JAR BINKS from the STAR WARS films encased in Carbonite, a huge TRANSFORMERS DECEPTICON ‘Combiner’ figure based on the hotly anticipated video game TRANSFORMERS: FALL OF CYBERTRON, a fan-favorite Pony character from the hit Hasbro Studios produced TV series My Little Pony Friendship is Magic and even a massive vehicle from MARVEL’s THE AVENGERS franchise!
“The Hasbro brand and design teams greatly enjoy conceptualizing and developing the highly sought after special edition figures for Comic-Con year over year,” said John Frascotti, chief marketing officer, Hasbro. “Each Hasbro item features a fan favorite character or other nod to the most passionate fan bases of our brands and product lines that don’t exist in the more widely available main line. We have a lot of fun developing these toys and are thrilled to be able to provide fans unique expressions of their favorite pop-culture properties.”
The comprehensive list of Hasbro’s 2012 San Diego Comic-Con special edition items features:
G.I. JOE
G.I. JOE 3.75" KIM ARASHIKAGE SPECIAL EDITION FIGURE
(Approximate Retail Price: $14.99 each; Ages: 4 & up; Available through HasbroToyShop.com, Booth #3329 at San Diego Comic-Con)
The baddest female ninja around will return in the blockbuster film, G.I. Joe: Retaliation, scheduled to hit theaters on March 29th, 2013 in 3D, but first, KIM ARASHIKAGE is making an appearance at San Diego Comic-Con. As the latest G.I. JOE Comic-Con special edition figure, Hasbro will be releasing two 3.75” movie likeness versions of the fan-favorite ninja. The primary KIM ARASHIKAGE figure is dressed in her classic red ninja suit with a double bladed bisentō, while the unmasked variant is wearing a white outfit and wielding a kusarigama.
G.I. JOE H.I.S.S. TANK VEHICLE WITH SHOCKWAVE DECO AND 3.75" DESTRO & B.A.T. SPECIAL EDITION PACK
(Approximate Retail Price: $64.99 each; Ages: 4 & up; Available through HasbroToyShop.com, Booth #3329 at San Diego Comic-Con)
After the extreme popularity of last year’s G.I. JOE and TRANSFORMERS crossover San Diego Comic-Con special edition offering, Hasbro has done it again! In 2012, the iconic G.I. JOE vehicle, the H.I.S.S. TANK, will get a DECEPTICON SHOCKWAVE make-over, including a G1 SHOCKWAVE blaster attachment. The set comes with a 3.75” DESTRO action figure with special edition DECEPTICON deco, a 3.75” COBRA B.A.T. figure with special edition CONSTRUCTICON deco. The set also comes with several ENERGON cubes on a cart, a briefcase full of money, and a small boom box with 3 cassette tapes- better known to TRANSFORMERS fans as the classic alt-mode of DECEPTICON spy SOUNDWAVE along with RATBAT, LASERBEAK, and RAVAGE. Yo, Joe AND Roll Out!
JEM AND THE HOLOGRAMS
JEM AND THE HOLOGRAMS Special Edition Doll: HOLLYWOOD JEM
(Integrity Toys/Ages 14 and up/Approximate Retail Price $125/Available through HasbroToyShop.com Booth #3329 at Comic-Con International in San Diego)
Under license from Hasbro, fans will have a truly outrageous time when they see JEM AND THE HOLOGRAMS Special Edition doll: HOLLYWOOD JEM! The fully articulated HOLLYWOOD JEM doll stands 12 inches tall and features rooted pink hair and stunning long eyelashes. Looking fabulously fashionable in capri pants, black high-heel pumps, and a shiny gold-toned jacket (complete with shoulder pads!), HOLLYWOOD JEM is ready to rock the stage. As the leader of JEM AND THE HOLOGRAMS, the HOLLYWOOD JEM doll comes complete with a microphone and silver chromed microphone stand. When the tour is complete, fans can display their doll proudly using the included doll stand. Each HOLLYWOOD JEM Special Edition Doll comes with a certificate of authenticity and a souvenir postcard with artwork from the original JEM AND THE HOLOGRAMS line. Following the convention, a limited number will be available on HasbroToyShop.com.
MARVEL
MARVEL LEGENDS SPECIAL EDITION UNCANNY X-FORCE COLLECTOR’S PACK
(Approximate retail price: $49.99 each; Ages: 4 & up; Available through HasbroToyShop.com Booth #3329 at San Diego Comic-Con)
Collectors will have a chance to get their ADAMANTIUM claws on these X-FORCE figures in 6” scale for the first time! Featuring ARCHANGEL, WOLVERINE, and PSYLOCKE in outfits from The Fall of Archangel story line, this set comes in a collectible display box with exclusive art by well known comic artist Clayton Crain!
MARVEL UNIVERSE 3.75” MASTERS OF EVIL Special Edition 3-Pack
(Approximate Retail Price $29.99; Ages 4 & up; Available through HasbroToyShop.com, Booth #3329 at San Diego Comic-Con)
Fueled by a raging need for vengeance against CAPTAIN AMERICA, BARON ZEMO hatches a masterful plan. Not foolish enough to face the AVENGERS alone, he strategically forms one of the most powerful groups of villains ever assembled. The MASTERS OF EVIL 3-Pack includes BARON ZEMO, RADIOACTIVE MAN and TIGER SHARK all appearing in 3.75” scale, and united for a singular purpose: destroying EARTH'S MIGHTIEST HEROES. The villains can also be seen fighting against THE AVENGERS in the exclusive art by Joe Quesada on the SDCC exclusive THE AVENGERS HELICARRIER. (sold separately).
MARVEL UNIVERSE S.H.I.E.L.D. SUPER HELICARRIE
(Ages 4 & up; Approximate Retail Price $129.99; Available through HasbroToyShop.com Booth #3329 at San Diego Comic-Con)
Get ready to explore Hasbro’s biggest SDCC release yet! Featuring an exclusive deco, this S.H.I.E.L.D. SUPER HELICARRIER is over 4 feet long! In addition, it features 9 working projectile launchers for taking out enemies such as the Masters of Evil (sold separately). This special edition vehicle also features exclusive CAPTAIN AMERICA and MARIA HILL 3.75” figures and specially commissioned box artwork by Joe Quesada.
MY LITTLE PONY
MY LITTLE PONY 2012 Special Edition Pony
(Approximate Retail Price $19.99; Ages 3 & up; Available through the MY LITTLE PONY Fair & Convention, and the HasbroToyShop.com Booth #3329 at San Diego Comic-Con)
The popular special edition MY LITTLE PONY figure, available this year at the MY LITTLE PONY Fair and Convention and San Diego Comic-Con, is sure to be a fan favorite in 2012! Inspired by the animated series “My Little Pony Friendship is Magic,” this gray, Pegasus pony features rooted blonde hair and a cluster of bubbles for a cutie mark. Following both conventions, a limited number will be available on HasbroToyShop.com.
STAR WARS
STAR WARS VINTAGE SPECIAL EDITION CARBONITE CHAMBER COLLECTOR’S PACK
(Approximate Retail Price: $79.99; Ages 4 & up; Available through HasbroToyShop.com Booth #3329 at San Diego Comic-Con)
Pretend to visit an alternate reality with this incredible package of seven 3.75” STAR WARS figures—one figure from each film in the Saga, and one figure only available in this collectible set. Each figure is individually carded with packaging that pays tribute to a “lost” line look that Kenner considered before going with their classic black-and-silver look! This Comic-Con special edition pack will be fans’ first chance to get the “lost” packaging, available this fall as variants in the STAR WARS VINTAGE COLLECTION line. In addition, this special collector’s pack will be the only place to get an exclusive treat for fans— a 3.75” carded JAR JAR BINKS in CARBONITE, which will be hidden in the center of the packaging and can be revealed by raising it through the “CARBONITE CHAMBER” top of the case. The other figures included are a standard JAR JAR BINKS (EPISODE I), CLONE TROOPER LIEUTENANT (EPISODE II), SHOCK TROOPER (EPISODE III), SANDTROOPER (EPISODE IV), PRINCESS LEIA (EPISODE V) AND DARTH VADER (EPISODE VI).
TRANSFORMERS
TRANSFORMERS PRIME TERRORCON CLIFFJUMPER
(Approximate Retail Price: $24.99; Ages 5 & up; Available through HasbroToyShop.com #3329 at San Diego Comic-Con)
The DARK ENERGON will be flowing through San Diego this year with the release of this special edition Deluxe scale TERRORCON CLIFFJUMPER figure. Featuring a special “TRANSFORMERS zombie” deco, this figure looks just like he did in the Darkness Rising storyline of Hasbro Studios TRANSFORMERS PRIME animated series. This figure comes with a DARK ENERGON shard and a DARK ENERGON chest attachment in a special edition clam shell packaging designed to look like his head.
TRANSFORMERS DELUXE BRUTICUS COMBINER
(Approximate retail price: $99.99 each; Ages: 5 & up; Available through HasbroToyShop.com Booth #3329 at San Diego Comic-Con)
The TRANSFORMERS DELUXE BRUTICUS COMBINER San Diego Comic-Con special edition set features the fearsome DECEPTICON, BRUTICUS in a special CYBERTRONIAN deco as seen in the eagerly anticipated video game TRANSFORMERS: FALL OF CYBERTRON from Activision. BRUTICUS is formed when all five Deluxe scale ‘combiner’ action figures in the set link together. The COMBATICONS characters BLAST OFF, VORTEX, DECEPTICON BRAWL, SWINDLE, and ONSLAUGHT each have three modes: robot, vehicle and a third ‘combiner’ mode to link together. This special edition set also includes removable packaging resembling a silhouette of the DECEPTICON logo that becomes a display case for the BRUTICUS figure.
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About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Company’s Hasbro Studios develops and produces television programming for markets around the world. The Hub TV Network is part of a multi-platform joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), in the U.S. Through the company's deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the “World’s Most Ethical Companies” and is ranked as one of Corporate Responsibility Magazine’s “100 Best Corporate Citizens.”Learn more at http://www.hasbro.com. © 2012 Hasbro, Inc. All Rights Reserved.
Seibertron.com wrote:Our friends at Hasbro have supplied us with the official images of the their exclusives for this year's SDCC. Not just the Transformers exclusives, we've got them all: G.I.Joe, My Little Pony, Star Wars, and Marvel. Click here to view the full gallery of SDCC 2012 Hasbro exclusives.
This year's Transformers exclusives include:
- The Transformers/G.I.Joe Crossover H.I.S.S. Tank Shockwave set, which features Destro, a Constructicon deco B.A.T., Tiny Soundwave with cassettes, and more.
- Transformers Prime "Rust In Peace" Zombie Cliffjumper in special packaging
- Transformers: Fall of Cybertron Bruticus Giftset in game accurate deco
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HUB TV NETWORK CELEBRATES INDEPENDENCE DAY
WITH SPECIAL ALL-DAY ‘JULY FOURTH HUBOOM-A-THON!’
Eleven Heroic Hours of Popular Series
“Transformers Rescue Bots,” “The Super Hero Squad Show”
And “Transformers Prime”
The Hub TV Network will celebrate Independence Day (Wednesday, July 4 8:00 a.m. – 7:00 p.m. ET), with a fun-filled freedom fest, the “July Fourth Huboom-A-Thon!”, featuring back-to-back marathons of episodes of “Transformers Rescue Bots,” “The Super Hero Squad Show” and “Transformers Prime.” Each episode of the half-hour animated series will celebrate themes of heroism, encouraging kids and their parents to observe the patriotic holiday together while watching fan-favorite shows on The Hub.
Additionally, the network’s website Hubworld.com is now hosting a new and engaging interactive activity, “The Transformers Prime Vector Sigma Bot Builder,” allowing fans to create their own Autobots and Decepticons by choosing from a variety of names, parts and accessories that are representative of the "Transformers Prime" style with the ability to print and share their user-generated creations.
Facebook followers will also be able to extend their viewing experience online through a distinctive new application, “The Transformers Prime Cybertronian Personality Matrix,” which gives visitors to the popular social media destination an opportunity to determine their Autobot/Decepticon classification based on responses to a series of 10 questions. The new app also launches June 18 and will allow Facebook users to post the final results to their own profile. The Facebook quiz sets up the Hubworld ‘Bot Builder’ game as it suggests which class and type of bot to build.
The special holiday lineup:
“Transformers Rescue Bots” (8:00 a.m. – 12:00 p.m. ET)
Animated series centers on a group of Autobots charged by Optimus Prime to protect and learn about humans on a technologically advanced island. Teamed with a human family of first responders, they keep peace and safety in their new home. The series is produced by Hasbro Studios.
“The Super Hero Squad Show” (12:00 p.m. – 4:00 p.m. ET)
Marvel’s greatest Super Heroes - Iron Man, Wolverine, Hulk, Thor, and Captain America unite to protect Super Hero City from some of the world’s most infamous villains in an action-packed, humorous animated series aimed at young fans and their families. The series was produced in 2009 by Marvel Animation in association with Film Roman.
“Transformers Prime” (4:00 p.m. – 7:00 p.m. ET)
Archrivals Optimus Prime and Megatron once again face-off in their legendary battle for Earth as the Autobots and Decepticons uncover clues to change the balance of power in the war, and also potentially revive their home planet of Cybertron. The series is produced by Hasbro Studios.
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June 11, 2012
Hasbro Film, Television Programming and Licensed Merchandise Driving Global Retail Growth
LAS VEGAS--(BUSINESS WIRE)-- Hasbro, Inc. (NASDAQ: HAS) is set to arrive at the 2012 International Licensing Expo in Las Vegas on June 12 to showcase its global mega brands, including TRANSFORMERS, NERF, MY LITTLE PONY, LITTLEST PET SHOP, MONOPOLY, PLAYSKOOL and G.I. JOE. Ranked as a top 10 global licensor based on annual retail sales, Hasbro is continuing to expand its worldwide licensing programs, invest in resources and talent and generate incremental revenues from merchandise, digital gaming, box office and television programming.
"Hasbro continues to accelerate its retail footprint based on highly innovative and on-trend licensed merchandise and supporting programs that resonate with today's global consumer," said Simon Waters, Senior Vice President, Global Brand Licensing and Publishing at Hasbro. "Our track record and relationships with retailers and licensees worldwide has positioned the company to become the preeminent provider of immersive lifestyle brand experiences for the entire family."
This year's show lineup underscores Hasbro's global momentum at retail through key licensing categories including apparel, publishing, consumer electronics, digital gaming, home, food, and toys. Brands such as BATTLESHIP, TRANSFORMERS, MY LITTLE PONY and LITTLEST PET SHOP are also anchored by major motion picture releases as well as hit television programming created by Hasbro Studios and broadcast on more than 30 networks in more than 160 countries.
TRANSFORMERS
Hasbro's iconic TRANSFORMERS brand has become one of the most successful entertainment franchises of the 21st century and features the heroic AUTOBOTS and the villainous DECEPTICONS engaged in an epic battle on multiple story telling platforms including film, television, digital gaming, publishing and theme parks. Hasbro provides its broad TRANSFORMERS fan base with high value, age-appropriate merchandise including digital gaming, toys, apparel, sporting goods and more.
MY LITTLE PONY
The MY LITTLE PONY franchise continues to be a worldwide favorite with fans of all ages, largely fueled by the global popularity of the MY LITTLE PONY: FRIENDSHIP IS MAGIC animated series which airs in more than 160 countries and is also available on iTunes as well as Netflix. The extensive merchandising program reaches across all major categories including apparel, publishing, toys and accessories.
LITTLEST PET SHOP
Ranked as one of the toy industry's top brands for girls as well as one of the hottest lifestyle properties, the demand for LITTLEST PET SHOP remains strong in 2012 with licensed products in more than 20 categories, including apparel, accessories, publishing and domestics. The momentum will continue to roll throughout the year as tween girls eagerly await the launch of the new Hasbro Studio animated comedy series that centers on the life of a fun-loving, human character, Blythe and the adventures of the pets that she cares for at the LITTLEST PET SHOP. The series is slated to premiere later this year in the U.S., with expected international expansion to follow.
NERF
Hasbro continues to expand its NERF franchise through targeted social media campaigns, cutting-edge technology and captivating competitive events. With more than 60 licensees signed on, the No. 1 blaster property will expand its presence in a host of licensing categories, including sporting goods, electronics, accessories and apparel. The NERF brand provides fans with the ultimate in exciting, high-action gear for competitive play with key collaborations such as the Nike and NBA All-Star Kevin Durant program, as well as the edgy fashion statements created by Second Chance and No Fear in Europe.
About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Company's Hasbro Studios develops and produces television programming for markets around the world. The Hub TV Network is part of a multi-platform joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), in the U.S. Through the company's deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the "World's Most Ethical Companies" and is ranked as one of Corporate Responsibility Magazine's "100 Best Corporate Citizens." Learn more at http://www.hasbro.com.
© 2012 Hasbro, Inc. All Rights Reserved
HAS-LIC
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Los Angeles Times wrote:The move surprised even the film's director, Jon M. Chu, who early this week still expected the movie to open next month.
In an interview Monday with The Times, the 32-year-old director expressed excitement about the impending release date and a new trailer, and sounded like a filmmaker who felt he had already cleared the toughest hurdles of post-production.
"It's been a crazy journey but we're almost there," he said. "I'm excited for people to finally see it or even finally get a glimpse. I'm really excited about it."
PAWTUCKET, R.I.--(BUSINESS WIRE)--
Hasbro, Inc (NASDAQ:HAS - News), and Paramount Pictures, announced today that G.I. JOE: RETALIATION will now be released in 3D. The film, originally slated for release in June 2012, is scheduled to be released March 29, 2013.
“It is increasingly evident that 3D resonates with movie-goers globally and together with Paramount, we made the decision to bring fans an even more immersive entertainment experience,” said Brian Goldner, Hasbro’s President and CEO.
“In 2012, we continue to have several strong motion picture and television entertainment backed properties that are selling well at retail and our entertainment strategy remains strong and on-track,” Goldner said. “Through our own Hasbro Studios for television and in partnership with several movie studios including Paramount, Universal, Sony and Relativity, we are creating entertainment experiences around many of our highly popular iconic brands. For the full year 2012, we continue to believe, absent the impact of foreign exchange, we will again grow revenues and earnings per share.”
Certain statements in this release contain "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. These statements include expectations concerning the Company’s potential performance in 2012, including with respect to its revenues and earnings per share, and business goals and may be identified by the use of forward-looking words or phrases. The Company's actual actions or results may differ materially from those expected or anticipated in the forward-looking statements due to both known and unknown risks and uncertainties. Specific factors that might cause such a difference include, but are not limited to: (i) the Company's ability to design, manufacture, source and ship new and continuing products on a timely and cost-effective basis, as well as interest in and purchase of those products by retail customers and consumers in quantities and at prices that will be sufficient to profitably recover the Company’s development, manufacturing, marketing, royalty and other costs; (ii) global economic conditions, including recessions, credit crises or other economic shocks or downturns which can negatively impact the retail and/or credit markets, the financial health of the Company’s retail customers and consumers, and consumer and business confidence, and which can result in lower employment levels, less consumer disposable income, and lower consumer spending, including lower spending on purchases of the Company’s products; (iii) other factors which can lower discretionary consumer spending, such as higher costs for fuel and food, drops in the value of homes or other consumer assets, and high levels of consumer debt; (iv) other economic and public health conditions in the markets in which the Company and its customers and suppliers operate which impact the Company's ability and cost to manufacture and deliver products, such as higher fuel and other commodity prices, higher labor costs, higher transportation costs, outbreaks of disease which affect public health and the movement of people and goods, and other factors, including government regulations, which can create potential manufacturing and transportation delays or impact costs; (v) currency fluctuations, including movements in foreign exchange rates, which can lower the Company’s net revenues and earnings, and significantly impact the Company’s costs; (vi) delays, increased costs or difficulties associated with the development and release of planned entertainment supporting the Company’s products and brands and consumer interest in and acceptance of such entertainment; (vii) the concentration of the Company's customers, potentially increasing the negative impact to the Company of difficulties experienced by any of the Company’s customers or changes by the Company’s customers in their purchasing or selling patterns; (viii) greater than expected costs, or unexpected delays or difficulties, associated with the Company’s investment in its joint venture with Discovery Communications, LLC, to operate THE HUB network and the creation of new content to appear on the network and elsewhere; (ix) consumer interest in and acceptance of the joint venture network, and programming created by Hasbro Studios, and other factors impacting the financial performance of the joint venture and Hasbro Studios; (x) greater than expected costs or unexpected delays or difficulties associated with the creation of Hasbro’s Gaming Center of Excellence and the execution of the Company’s strategy for driving innovation and immersive play experiences in its gaming business; (xi) unexpected delays or difficulties in the Company’s execution of its plans to drive growth and increased profitability in its U.S. and Canada business; (xii) the inventory policies of the Company’s retail customers, including retailers’ potential decisions to lower the inventories they are willing to carry, even if it results in lost sales, as well as the concentration of the Company's revenues in the second half and fourth quarter of the year, which coupled with reliance by retailers on quick response inventory management techniques increases the risk of underproduction of popular items, overproduction of less popular items and failure to achieve tight and compressed shipping schedules; (xiii) work stoppages, slowdowns or strikes, which may impact the Company's ability to manufacture or deliver product in a timely and cost-effective manner; (xiv) the bankruptcy or other lack of success of one of the Company's significant retailers which could negatively impact the Company's revenues or bad debt exposure; (xv) the impact of competition on revenues, margins and other aspects of the Company's business, including the ability to secure, maintain and renew popular licenses and the ability to attract and retain talented employees in a competitive environment; (xvi) concentration of manufacturing for many of the Company’s products in the People’s Republic of China and the associated impact to the Company of public health conditions and other factors affecting social and economic activity in China, affecting the movement of products into and out of China, and impacting the cost of producing products in China and exporting them to other countries; (xvii) the risk of product recalls or product liability suits and costs associated with product safety regulations; (xviii) other market conditions, third party actions or approvals and the impact of competition which could reduce demand for the Company’s products or delay or increase the cost of implementation of the Company's programs or alter the Company's actions and reduce actual results; (xix) the risk that anticipated benefits of acquisitions may not occur or be delayed or reduced in their realization; and (xx) other risks and uncertainties as may be detailed from time to time in the Company's public announcements and Securities and Exchange Commission (“SEC”) filings. The Company undertakes no obligation to make any revisions to the forward-looking statements contained in this release or to update them to reflect events or circumstances occurring after the date of this release.
About Hasbro
Hasbro, Inc. (NASDAQ:HAS - News) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. The Company’s five major motion pictures to date have generated more than $3 billion dollars at the global box office. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with innovative, well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Company’s Hasbro Studios develops and produces television programming for markets around the world. Programming in the U.S. is distributed on The Hub TV Network, a multi-platform joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK). Through the Company's deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the “World’s Most Ethical Companies” and is ranked as one of Corporate Responsibility Magazine’s “100 Best Corporate Citizens.” Learn more at http://www.hasbro.com.
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We’ve mentioned a number of times over the last few months, but ticket sales are coming in at an astonishing rate for Auto Assembly 2012 – far faster than any other year and we’re on course for yet another record breaking year in terms of our attendance figure at the convention. In 2010 we set the current European record for a Transformers convention with 579 attendees, but at this moment in time we are up a staggering 62% on this point last year, with a large number of people joining us for the first time… and we haven’t entered our traditional “rush period” yet for bookings…
What does this mean for Auto Assembly? Well, at the current rate of bookings, we are well on target to not only beat the record we set two years ago, but to reach a stunning 1,000 attendees at the convention this year. More importantly however is the fact that this is our cut-off point for the number of tickets that we will be selling for the event so there is a very real chance that the convention will be SOLD OUT in advance. If you are planning on coming along, please do not leave booking your tickets until the last minute as we don’t want any of you to miss out on getting your tickets and be disappointed. This is going to be our biggest and best convention ever and we still have a lot more surprises to announce…
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RUNESCAPE AND TRANSFORMERS UNIVERSE TO MAKE DEBUT APPEARANCES AT MCM EXPO IN LONDON
JAGEX UNVEILS EXCLUSIVE RUNESCAPE MEMBERSHIP PACKS FOR EXPO ATTENDEES
TRANSFORMERS FANS TO BE AMOUNG THE FIRST IN THE UK TO RESERVE THEIR CHARACTER NAME FOR THE UPCOMING MMO TRANSFORMERS UNIVERSE
Friday 11th May 2012, Cambridge, UK – Jagex, makers of RuneScape, the World’s most popular and multi-award winning free-to-play massively multiplayer online adventure game, today announced their plans to attend London MCM Expo, the UK’s largest Pop Culture Event.
Jagex will be bringing RuneScape to MCM Expo for the first time to showcase the game and give fans an insight into how the game and its graphics are developed. Attendees will be able to meet with members on the development team, who will be on hand to answer fans questions as well as watch concept art being made. Jagex will also be offering a variety of specially designed packs for RuneScape, including an appealing high value, low cost starter pack, and a premium pack containing an assortment of limited edition cosmetic items, game membership and an exclusive MCM RuneScape T-shirt, which will not be sold outside of the show. These membership packs offer true value for money at a variety of prices and will be available to purchase throughout the Expo.
Jagex will also be bringing a team from TRANSFORMERS UNIVERSE, the upcoming MMO to be released at the end of the year based on the iconic TRANSFORMERS brand from Hasbro. In a UK exclusive, fans will be given the chance to reserve their character names and will ensure that those attending the event will be able to choose their side, pledge their allegiance, and reserve their character name ahead of everyone else in the country. Attendees will have the chance to meet and interact with members of TRANSFORMERS UNIVERSE development team from Jagex at the booth to discuss the development of this much anticipated game.
“Jagex and RuneScape have been around about the same amount of time as MCM so I’m absolutely delighted that 11 years on from our first show Jagex have now confirmed that they will be at the London event this year,” said Brian Cooney Managing Director of MCM Expo. “Each year people ask me if they are coming and finally I can say ‘Yes’! The Jagex stand promises to be a ‘must see’ for show visitors and the whole MCM team are very excited to finally showcase the teams behind the upcoming MMO TRANSFORMERS UNIVERSE and the world’s largest free MMO RuneScape.”
In addition to the presence on the show floor, both the RuneScape and TRANSFORMERS UNIVERSE development teams will be hosting sessions on the Gamespot stage to give attendees a glimpse of the development process for both games.
"We're really excited to have Jagex showing off Transformers and RuneScape on the GameSpot UK stage at MCM,” said Guy Cocker, editor, GameSpot. “It marks the first time massively multiplayer games have appeared on the official gaming stage, and MCM attendees will not only be able to see the games in action, but win some cool limited edition prizes as well!"
Tickets for the event are now on general release and can be purchased from the MCM website: http://www.londonexpo.com/. Jagex also have a number of MCM day tickets to giveaway to fans who would like to attend. For full details of the competitions please see this newspost on the RuneScape website: http://www.runescape.com/.
-Ends-
About Jagex
Jagex is a multi-award winning online games developer based in Cambridge, England. Jagex specialises in the development of high quality browser-based games with supporting platform and technology. Jagex is also the largest independent games developer and publisher in the UK.
Jagex has a long-standing reputation for creating the world's best online games and for developing hugely popular, high quality, accessible, free-to-play games and for providing an unbeatable community experience for millions of players around the world. Jagex has developed and self-published over 40 online titles, including the world's most popular free multiplayer online game, RuneScape.com.
About Hasbro
Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, digital gaming and a comprehensive licensing program, Hasbro strives to delight its global customers with well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. The Company’s Hasbro Studios develops and produces television programming for markets around the world. The Hub TV Network is part of a multi-platform joint venture between Hasbro and Discovery Communications (NASDAQ: DISCA, DISCB, DISCK), in the U.S. Through the company's deep commitment to corporate social responsibility, including philanthropy, Hasbro is helping to build a safe and sustainable world for future generations and to positively impact the lives of millions of children and families every year. It has been recognized for its efforts by being named one of the “World’s Most Ethical Companies” and is ranked as one of Corporate Responsibility Magazine’s “100 Best Corporate Citizens.” Learn more at http://www.hasbro.com. © 2012 Hasbro, Inc. All Rights Reserved.
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Hub TV Network Receives 14 Daytime Emmy Nominations
For Immediate Release
May 9, 2012
PROGRAMMING ON THE HUB TV NETWORK HONORED WITH 14 DAYTIME EMMY® AWARD NOMINATIONS AND ONE EARLY WIN FOR ‘TRANSFORMERS PRIME’
Nominations for Series “Transformers Prime,” “R.L. Stine’s The Haunting Hour: The Series,” “Family Game Night,” and “My Little Pony Friendship is Magic”
LOS ANGELES – Original television series on The Hub Television Network were honored with 14 nominations this morning when the National Academy of Television Arts & Sciences (NATAS) announced this year’s Daytime Emmy® Awards honoring outstanding achievements in all fields of daytime television production. The programming on The Hub TV Network, a destination for kids and their families, was honored with the multiple nominations and one earlyDaytime Emmy®Award win for Outstanding Individual Achievement in Animation for “Transformers Prime.”
In addition to its nomination for Outstanding Special Class Animated Program, “Transformers Prime” was also nominated in three other categories. “R.L. Stine’s The Haunting Hour: The Series” received seven nominations. The pop-culture phenomenon series “My Little Pony Friendship is Magic” earned two nominations, while game show host Todd Newton of “Family Game Night” gained his second consecutive nomination.
“We’re thrilled that our programming has been honored with multiple nominations. It’s a significant recognition of our commitment to being a destination for quality programming,” said Margaret Loesch, President and CEO, The Hub. “It’s also a deserving salute to the outstanding work of the many individuals at our various production companies who make these great programs.”
“Transformers Prime” (Saturdays at 8:30 p.m. ET/5:30 p.m. PT) is produced by Hasbro Studios. “R.L. Stine’s The Haunting Hour: The Series” (Saturdays at 5 p.m. ET/2 p.m. PT) is produced by Front Street Pictures in association with The Hatchery, LLC. “My Little Pony Friendship is Magic” (Saturdays at 1 p.m. ET/10 a.m. PT) and “Family Game Night” (Saturdays at 3 p.m. ET/12 noon p.m. PT) are also produced by Hasbro Studios.
A full list of The Hub’s Daytime Emmy® Award nominees follows:
OUTSTANDING SPECIAL CLASS ANIMATED PROGRAM
“Transformers Prime”
Roberto Orci, Executive Producer
Stephen Davis, Executive Producer
Shuzo Shiota, Executive Producer
Alex Kurtzman, Executive Producer
Jeff Kline, Executive Producer
Duane Capizzi, Supervising Producer
Mandy Safavi, Producer
Rafael Ruthchild, Producer
Shinji Santoh, Producer
Meiko Sato, Line Producer
Therese Trujillo, Animation Producer
OUTSTANDING GAME SHOW HOST
TODD NEWTON, as HOST
“Family Game Night”
OUTSTANDING PERFORMER IN A CHILDREN'S SERIES
DAKOTA GOYO, as JOSH
“R.L. Stine's The Haunting Hour: The Series”
OUTSTANDING ACHIEVEMENT IN COSTUME DESIGN/STYLING
“R.L. Stine's The Haunting Hour: The Series”
Farnaz Kahaki-Sadigh, Costume Designer
Natalie Simon, Costume Designer
OUTSTANDING DIRECTING IN AN ANIMATED PROGRAM
“Transformers Prime”
David Hartman, Supervising Director
Vinton Heuck, Director
Shaunt Nigoghossian, Director
Todd Waterman, Director
Jamie Simone, Voice Director
“R.L. Stine's The Haunting Hour: The Series”
Neill Fearnley, Director
Ken Friss, Director
OUTSTANDING INDIVIDUAL ACHIEVEMENT IN ANIMATION
**WINNER
“Transformers Prime”
Christophe Vacher, Supervising Color Designer
OUTSTANDING ACHIEVEMENT IN MAKEUP
“R.L. Stine's The Haunting Hour: The Series”
Debbie Lelievre, Key Makeup Artist
Sarah Bergeest, Key Makeup Artist
OUTSTANDING ORIGINAL SONG - CHILDREN'S AND ANIMATION
“My Little Pony Friendship is Magic”
Every Pony
Daniel Ingram, Composer & Lyricist
“My Little Pony Friendship is Magic”
Find A Pet
Daniel Ingram, Song Writer
OUTSTANDING ACHIEVEMENT IN SINGLE CAMERA EDITING
“R.L. Stine's The Haunting Hour: The Series”
Charles Robichad, Editor
OUTSTANDING ACHIEVEMENT IN SINGLE CAMERA PHOTOGRAPHY (FILM OR ELECTRONIC)
“R.L. Stine's The Haunting Hour: The Series”
Michael Balfry, Director of Photography
OUTSTANDING ACHIEVEMENT IN SOUND EDITING – ANIMATION
“Transformers Prime”
Robbi Smith, Dialogue Editor
Robert Poole II, Sound Effects Editor
Roy Braverman, Foley Editor
OUTSTANDING ACHIEVEMENT IN SOUND MIXING - ANIMATION
“Transformers Prime”
Ray Leonard, Re-Recording Mixer
Mike Bieriger, Re-Recording Mixer
About The Hub
THE HUB is a multi-platform joint venture between Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) and Hasbro, Inc., (NASDAQ: HAS) with a goal of entertaining, enlightening, empowering and educating children and their families. The cable and satellite television network features original programming as well as content from Discovery's library of award-winning children's educational programming; from Hasbro's rich portfolio of entertainment and educational properties built during the past 90 years; and from leading third-party producers worldwide. The Hub lineup includes animated and live-action series, as well as specials, game shows, and family-favorite movies. The network extends its content through a robust and engaging online presence at http://www.hubworld.com. The Hub rebranded from Discovery Kids on October 10, 2010, and reaches over 64 million U.S. households. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved.
To find the channel in your area, please visit http://www.hubworld.com and check the channel locator at the top of the page.
Visit The Hub on Facebook at http://www.facebook.com/hubtvnetwork
Note: For artwork, visit http://www.press.discovery.com
--The Hub--
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